Creative Intelligence Systems · ecommerce & DTC

Systems that scalecreative production.

InfuseLab installs a Creative Intelligence System that runs your creative operation — agents plan, generate, and review every batch against your brand rules, through a human approval gate, on a schedule you own. Add SKUs, formats, and channels without adding headcount.

InfuseLab
system
Inputs
Brand context
Generation
Auto QA
Approval
Delivery
16
production workflows
1
human approval gate per batch
4
model families — Flux · Kling · GPT-4o · Claude

Trusted by brands and agencies scaling creative production

Pletor
Pletor
On-brand packshots, generated from a product URL — sample 1
On-brand packshots, generated from a product URL — sample 2
On-brand packshots, generated from a product URL — sample 3
On-brand packshots, generated from a product URL — sample 4
On-brand packshots, generated from a product URL — sample 5
On-brand packshots, generated from a product URL — sample 7
On-brand packshots, generated from a product URL — sample 8
On-brand packshots, generated from a product URL — sample 9
On-brand packshots, generated from a product URL — sample 11
01On-brand packshots, generated from a product URL
One product photo, reshot into a full paid ad set — sample 1
One product photo, reshot into a full paid ad set — sample 2
One product photo, reshot into a full paid ad set — sample 4
One product photo, reshot into a full paid ad set — sample 5
One product photo, reshot into a full paid ad set — sample 6
One product photo, reshot into a full paid ad set — sample 7
One product photo, reshot into a full paid ad set — sample 9
One product photo, reshot into a full paid ad set — sample 10
02One product photo, reshot into a full paid ad set
A UGC-style ad, from a brand name and a URL — sample 1
A UGC-style ad, from a brand name and a URL — sample 3
A UGC-style ad, from a brand name and a URL — sample 4
A UGC-style ad, from a brand name and a URL — sample 5
A UGC-style ad, from a brand name and a URL — sample 7
A UGC-style ad, from a brand name and a URL — sample 9
A UGC-style ad, from a brand name and a URL — sample 10
03A UGC-style ad, from a brand name and a URL

The bottleneck is production, not ideas

Most ecommerce brands do not have a content problem. They have a systems problem. The AI tools exist; the pipeline does not.

Every campaign needs a fresh set of ads, product images, and video. Briefing each asset, producing it, and moving it through approval is manual work that does not scale with SKU count or channel count. Adding freelancers or point tools adds coordination cost without fixing the constraint.

What is missing is a system: approved inputs in, your brand context applied, a bounded generation workflow, an automated quality pass, a human approval gate, and delivery — running on a schedule your team owns.

Who it's for

Built for fashion, sport & retail teams

Brands

Lookbooks, social, and advertising — from emerging labels to established houses.

Design Teams

Turn sketches into styled visuals and ship production-ready assets.

Creative Directors

Test ideas, iterate on compositions, produce finals — no big production team.

B2B Teams

Product imagery at scale for wholesale partners, distributors, and retail accounts.

Marketing Teams

Campaign assets for every channel at once. A/B-test and launch faster.

Sales & E-Commerce

Keep the catalogue fresh with product visuals that convert — no shoot needed.

Built different

Small details. Massive impact.

Product-accurate models

Vision models tuned on real product and campaign photography. Colour, materials and proportions stay locked to spec while the scene, framing and styling change around them.

BULK TRANSFORM
Processing collection…
  • Hard-shell caseCSE-001
  • Carry-onCSE-042
  • Day packPCK-118
  • CrossbodyBAG-063

Batch, not one-off

One run covers the whole set. Sketch-to-product or virtual try-on across hundreds of SKUs at once — weeks of manual retouching done in a day.

Fits your stack

Assets land where your team already works — PIM, DAM, and your ecommerce platform — through a clean fetch, generate, and deliver flow.

Why this is more than generation

Six operating layers, one approval gate

A workflow generates. The system decides what is allowed in, scores what comes out, and holds a mandatory human sign-off before anything ships.

01
Approved inputs

Only assets the client has the rights to use.

02
Brand and product context

Voice, visual rules, product facts, claims boundaries.

03
Generation workflow

The bounded pipeline for this task — not an open prompt.

04
Automated evaluation

Model-scored against the brief and realism criteria; failures regenerate.

05
Human approval

A mandatory sign-off that cannot be disabled.

06
Delivery and learning

Shipped in channel format; rejections feed the next cycle.

The path every batch follows — approved inputs in, an approved asset out. Layer detail below.

  1. 01

    Approved inputs

    Product photography, brand assets, briefs, and reference material the client has the rights to use. Nothing enters generation that has not been approved as an input.

  2. 02

    Brand and product context

    A structured record of voice, visual rules, product facts, claims boundaries, and prohibited treatments. Every workflow reads this before it generates anything.

  3. 03

    Generation workflow

    The specific pipeline for the task — multi-angle reshoot, packshot ads, spin video, UGC ad, listing assets. Each is a bounded, documented sequence, not an open prompt.

  4. 04

    Automated evaluation

    Model-scored checks against the brief and against realism criteria — scale, proportion, perspective, brand fit. Outputs that fail are regenerated before a human ever sees them.

  5. 05

    Human approval

    The approver reviews the batch that passed automated evaluation and accepts, rejects, or requests changes. This gate is mandatory and cannot be disabled.

  6. 06

    Delivery and learning

    Approved assets are delivered in the formats the channel needs. Rejections and change requests feed back into the brand context so the next cycle starts closer to approved.

See the full Creative Production System — ownership, governance, delivery, and fit.

Built with the tools we run

Claude Code
Codex
Cursor
Nous Hermes
Vercel
Grok
fal.ai
Wireflow
Figma Weave
Luma Labs

The buying path

Prove one workflow, then install the system

Every engagement starts small and scoped. Pricing is set after discovery, not from a matrix.

  1. 01

    Workflow Pilot

    Prove one recurring production task on your real inputs.

    One defined workflow, one brand, one product or campaign, one approval loop, a short delivery window, and a written recommendation for the next layer. A paid proof engagement, not a free sample.

  2. 02

    System Implementation

    Install the Creative Production System around your brand and approval process.

    Discovery and system spec, brand context and rules, one or more workflows, evaluation and correction logic, an approval and delivery path, operator training, and an initial stabilization period.

  3. 03

    Managed System Partnership

    Keep the installed system operating, current, and improving.

    Production operations or operator support, monitoring and failure handling, prompt and model updates, monthly optimization, usage reporting, and minor improvements within a defined capacity.

Agencies run the same path on one client account first, then expand to multi-brand.

Fit

Who this is — and is not — for

This fits if

  • You have recurring, predictable creative volume tied to SKUs, campaigns, or channels.
  • You can name one person to own the system and one to approve its output.
  • You can supply approved product images, brand rules, and briefs.
  • You want a capability your team runs, not a one-off deliverable.

This is not for you if

  • You need a single asset once, with no recurring demand.
  • No one internally can own brand approval.
  • You expect the system to originate photography or product claims without approved inputs.
  • You want fully unattended output with no human gate.

Book a strategy call

Bring one recurring production bottleneck, your approximate monthly volume, and the person who would own approval. You leave with a fit decision — not a free custom architecture session.

  • One recurring production bottleneck
  • Approximate monthly volume
  • The workflow owner and approver
Book a strategy call